1931 - 1955
This logo appeared on the earliest wooden and paper lithograph toys. Toys with this logo are among the most rare and valuable items. Reproductions of classic toys from this era have this logo as well.


1956
This was the first logo change for the company. Small plastic parts were being introduced but the toys were still primarily made of wood.


1957
This logo represents the era where plastic wheels, pull strings, and other plastic parts were introduced. Many classics toys also made their debut during this era, including, my favourite, the Talk Back telephone, which in 1962 became the Chatter Telephone.


1962 - 1963
This was the third logo change for Fisher-Price and the year Queen Buzzy Bee was born. Other classic toys that were either introduced or redesigned during these years are the Musical Tick Tock Clock, the Safety School Bus, and the Tip Toe Turtle.


1964 - 1983
The 1964 Fisher-Price logo doesn't doom the value of a toy that has it. In fact, several classics from this era are already hot collectibles including any of the Play Family play sets, the TV musical radios and cameras, Sesame Street licensed items and the famous Little People.


1984 - current
1989 - current
The current F-P logo is basically the custom designed F-P font and the company name.

 

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All logos are copyright of the Fisher-Price Toy Company.